The winner receives a package with customized content, advice and training for managers
CAMBRIDGE, Mass., September 23, 2021 / PRNewswire / – Senior Lecturer at the MIT Sloan School of Management Robert Pozen is auctioning a non-fungible token (NFT) in connection with his book Extreme Productivity: Boost Your Results, Reduce Your Hours. This is the first NFT to be auctioned by a faculty writer at MIT Sloan. The auction winner will receive a 3D NFT of a new cover and a new foreword along with Pozen’s digital signature. In addition, the winner will receive an hour of free consultation with Pozen and a free spot on their associated upcoming MIT Sloan Executive Education course Maximizing Your Personal Productivity: How to Become an Efficient and Effective Executive. The course uses a range of case studies, hands-on exercises, and readings to encourage self-assessment, exploration of work habits, and adoption of best practices.
Robert Pozen, Senior Lecturer at the MIT Sloan School of Management, is auctioning a non-fungible token (NFT) in connection with his book “Extreme Productivity: Boost Your Results, Reduce Your Hours”. This is the first NFT to be auctioned by a faculty writer at MIT Sloan. The winner will receive a 3D-NFT of a new cover and a new foreword together with Pozen’s digital signature. In addition, the winner will receive an hour of free consultation at Pozen and a free place in their MIT Sloan Executive Education class.
The auction for the NFT opens on October 1, 2021 on the OpenSea platform.
“NFTs have the potential to radically change the book industry. We are offering a unique NFT package to test the water and see what works best to add value for the buyer, ”says Pozen, noting that the auction will be in cryptocurrency. “This could provide a new source of income for every book.”
MIT Sloan Senior Lecturer Ben Shields, who runs the Executive Education course together with Pozen and helped develop the NFT strategy, agrees. “In the past six months, no three letters have been as trending as NFT, a technology that can reinvent the way authors interact with their fans. In the case of this book, we offer a unique package, the NFT, as well as additional ways to interact with Robert Pozen. “
Chantal Restivo-Alessi, Chief Digital Officer of HarperCollins Publishers, commented, “At HarperCollins we are always looking for ways to expand the reach of our writers and offer readers a variety of products based on their consumption preferences. Robert put together a unique package, and we are enthusiastic.” to see how book-related NFTs are engaging consumers. “
The story goes on
Posen’s book was originally published by HarperCollins in 2012, has been translated into 10 languages, and has sold 50,000 copies worldwide.
Pozen says: “Since the Great Recession, many professionals have struggled with more demanding schedules and more daunting to-do lists. This makes it all the more important for professionals to get their jobs done quickly and effectively. The book and executive education courses show practical Opportunities to increase productivity and feel less overwhelmed by personal and professional obligations. “
He adds that 10 percent of the net proceeds from the auction will be donated to the MIT Sloan Annual Fund for Fellowships for Inclusion, which provides support based on the merits and financial needs of outstanding students and helps MIT Sloan compete with peer schools stay when attracting talented students.
In addition to Extreme Productivity, Pozen is the author of Remote Inc .: How to Thrive at Work… Wherever You Are; Too big to store? How To Fix The US Financial System; and an investor’s guide entitled The Fund Industry: How Your Money is Managed. Previously, he was Executive Chairman of MFS Investment Management, Vice Chairman of Fidelity Investments and President of Fidelity Management & Research Company.
Pozen is currently a non-resident Senior Fellow at the Brookings Institution and an Independent Director of AMC, a division of the International Finance Corporation. Previously, he was an independent director of Nielsen, Medtronic PLC and BCE (the parent company of Bell Canada). He is also Chairman of the Tax Policy Center’s Leadership Council, Chairman of the Advisory Board of Agility, Trustee of the IFRS Foundation, and a member of the Council on Foreign Relations.
To learn more about the auction, please visit: https://opensea.io/collection/pozenproductivity
the MIT Sloan School of Management This is where smart, independent leaders come together to solve problems, create new organizations, and make the world a better place. Find out more at mitsloan.mit.edu.
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SOURCE MIT Sloan School of Management